Category Archives: Safety

Steve the Dummy Helps Save Lives


Toyota, along with Indiana University-Purdue University at Indianapolis (IUPUI) and Ohio State University, has developed a special robot named Steve that helps the automaker test out its pre-collision system (PCS).

Toyota’s PCS aims to stop accidents before they happen. Toyota’s vehicles that have PCS are equipped with a special camera and radar system that detects pedestrians or other obstacles in the road ahead of them. The PCS issues a warning to the driver, and can automatically bring the car to a full stop if necessary.

Steve may be a dummy, but he’s definitely not dumb. Equipped with “skin” that mimics the density and motion of a human being, Steve is able to simulate a real human’s movements and walking speed.

Since Steve moves like a real human being, the scientists are able to test the PCS system on Steve safely and without causing injury.

Don’t worry – Steve doesn’t get injured either. He’s made of a special material that can withstand high impacts, such as being hit by a car.

Toyota hopes that their PCS system will help to prevent accidents and make driving safer. And we all have one “person” to thank for this developing technology – Steve the Dummy!

Come take a look at our Toyota vehicles that are equipped with PCS today!

5 Stars – The 2015 Toyota Camry Safety Rating

2015 Toyota Camry Wheel
The 2015 Toyota Camry’s traction control, stability control, antilock brakes, and brake assist help make it one of the safest cars on the road.

When looking for your next new sedan what do you look for? Updated technology? Comfortable seats? A sleek exterior? Top rated safety features? Well, we knew the 2015 Toyota Camry had all the interior features you could possibly want, and its sleek exterior has continued to make it the best-selling car in America. The one thing we didn’t know is what the safety rating from the National Highway Traffic Safety Administration (NHTSA) would be. Well, now we do, and we must say that we didn’t expect any less.

The NHTSA gave the 2015 Toyota Camry an overall five star safety rating. After putting the new Carmy through their tests which include front, side, and rollover tests, the 2015 Camry shone. It received 4 out of 5 stars in the front crash test, 4 out of 5 stars for the rollover crash test, and 5 out of 5 stars in the side crash test.

Of course it’s not just passive safety features that contribute to the NHTSA’s ratings. The 2015 Toyota Camry safety rating is so high because of its crash prevention measures such as its traction control, antilock brakes, brake assist, available lane departure system, and available blind spot monitoring system.

Come to Haddad Toyota today for a test drive and see just how sleek and attractive a safe sedan can be!

New Advanced Active-Safety Systems Set Toyota Apart

FJ Cruiser Signal Lights on Side Mirrors
While many passive safety features Toyota already offers, such as signal indicators on side mirrors, are designed to help keep you safe, Toyota is working on Advanced Active-Safety Systems to help ensure your safety every time you’re behind the wheel.

Toyota’s always been know for reliability, but with the new line-up, Toyota’s starting to become known for something else – safety. Toyota’s new advanced active-safety systems will be available across its line-up. No matter if you want a Toyota Prius, new Camry, or Toyota Tacoma, your new vehicle will come with some top-notch advanced active-safety systems.

These systems, shown off in Tokyo last week, include upgraded pre-crash braking system, a vehicle to vehicle and vehicle to infrastructure communications system, refined auto-parking, and auto-adjust headlamps.

“There is a limit to reducing the number of fatalities through passive safety,” he said. “We must also focus on active safety.”

While some of these safety elements, such as the auto-braking systems, will be available in the United States next year, others will take a bit longer to get to our shores.

Many believe that these advanced active-safety systems are a stepping-stone to producing a mas-marketed fully autonomous car.

To learn more about Toyota’s current active safety features and to see them in action, be sure to stop by Haddad Toyota today for a test drive today!

What To Put In Your Emergency Preparedness Kit


Woman placing cone on snowy road
Should the worst happen, and you get stranded this winter on the side of the road, your emergency preparedness kit could save your life. Be sure to put one in your trunk, just in case you should need it.

With the holidays coming up, and road trips inevitable, it’s important to be prepared for your trip. No, we don’t mean ensuring that you have packed everything from your extra shoes to your toothbrush. Nor do we mean ensuring that your suitcase get in the car. We mean making sure that if the worst should happen, and you get stuck on the side of the road somewhere this winter, that you are prepared to stick it out.

While this may not be a fun thing to think about, every winter we tend to hear stories about people who got stuck in a snow bank and had to survive in their car.  If it happened to you, would you have enough supplies to make it until help arrived? Sadly, most people don’t. That’s why at Haddad Toyota we suggest that you have an emergency preparedness kit in your car at all times. This can simply be a small duffle bag or Tupperware container that you keep tucked away in the corner of your car, but this kit could save your life one day. Here’s a short list of what to include in your kit:

  •  Water
  • Snacks
  • A flashlight
  • First aid kit
  • Extra cash
  • Blankets
  • Matches

Let us know what else you think could be useful in your emergency preparedness kit and be sure to stay safe and be prepared for whatever gets thrown your way this winter.

Driverless Cars? Let’s Talk About Safe Cars Instead

2014 Camry
Toyota’s decided to shift its focus on creating a car that will drive itself to increasing the safety features on all of their current models.

More and more companies such as Google, Volkswagen, Nissan, and others have developed technology for autonomous cars. Autonomous cars, you know, cars without a person behind the wheel, are no longer going to be a top focus for Toyota. They decided to put their focus on safety technology instead.

“Toyota will not be developing a driverless car,” Toyota’s Deputy Chief Safety Technology Officer, Seigo Kuzumaki said.

Toyota believes that driverless cars are still 10 years away given the legal issues that need to be solved and technology developments that still need to occur. Because of this, Toyota intends to continue developing the preventative safety measures in their vehicles such as allowing cars to steer enough to stay in the center of a lane, making sure that the driver keeps their hands on the wheel, and eyes on the road. According to Toyota’s General Manager of their Intelligent Vehicle division, Ken Koibuchi, your car would become “a full-time back-seat driver.”

Let us here at Haddad Toyota know what you think of Toyota’s new safety focus and what you think of driverless car technology in the comments below.

Pittsfield MA Car Seat Safety Check At Haddad Collision Center

Haddad Collision Center Hosts Pittsfield Car Seat Safety Check

Pittsfield Car Seat Safety Check Volunteers
Safe Kids Volunteers at Our 2013 Car Seat Safety Check

Haddad Collision Center, Pittsfield’s Toyota Certified Collision Center, is holding a Car Seat Safety Check – scheduled for Saturday April 12th from 10am to 2pm  – at their Pittsfield MA Auto Body Shop on West Housatonic Street .

Pittsfield MA Police Help Haddad Collision Center With Car Seat Safety Check
Pittsfield Police Lent A Hand Last Year

Haddad Collision Center will be working with the Pittsfield Police Department and Safe Kids of Western MA to bring the car seat safety program to Berkshire County.

Mandi Summers, who coordinates the Safe Kids of Western MA program through Baystate Health in Springfield, said “We were able to help close to a dozen Berkshire County families with last year’s car seat safety check  – I’m really happy Haddad Collision Center offered to do it again.

Haddad Collision Center Manager, Matt Clark, first got involved with this event last year, when he had questions about the safe installation of his granddaughter’s car seat

Pittsfield Car Seat Safety Check
Matt Clark’s granddaughter and daughter attended last year’s car seat safety check

“I just wasn’t confident that I had done it correctly”.  Matt went on to say “I figured if I was having trouble – and I’m in the business – other people might have the same trouble.  I was happy to be able to coordinate a Car Seat Safety Check with Safe Kids of Western Massachusetts – this way every family can be sure their child’s safe when in their car.”

The Car Seat Safety Check will be held in the parking lot that Haddad Collision Center shares with Haddad Pre-Owned at 25   West Housatonic Street, Pittsfield MA, on Saturday April 12th from 10am-2pm.  Volunteers from the Pittsfield Police Department, Safe Kids of Western MA and Haddad Collision Center will be on hand to inspect children’s car seats and ensure that they are installed correctly.  In the event of rain, the Car Seat Safety Check will be held inside Haddad Collision Center.  Families will need to bring:

  • the car seat
  • the car it is usually in
  • the child that uses it

The event is free and no appointment is necessary.   See photos from last year on Haddad Collision Center’s Facebook Page

The 2014 Toyota Camry – A 5-Star Safety Vehicle

2014 Toyota Camry 5-star safety rating

5-Stars of Safety – The 2014 Toyota Camry

Whether you are just running errands, making your daily commute, or heading out on the open highway, the 2014 Toyota Camry is designed to keep you safe.

In a recent safety assessment done by the National Highway Traffic Safety Administration’s New Car Assessment Program, the 2014 Toyota Camry received a government 5-star overall safety rating. What contributed to this high rating? Well, the Toyota Camry has ten standard airbags including a front and passenger advanced airbag system, side airbags, knee airbags, and curtain airbags.

The 2014 Toyota Camry also comes with Toyota’s Star Safety System™. The Star Safety System™ is actually made up of six different systems to help keep you safe. These systems include vehicle stability control, traction control, anti-lock brakes, smart stop technology, electronic brake-force distribution, and brake assist.

Every inch of the Camry was designed with safety in mind. Not only are the seats comfortable, but they also come with whiplash-injury-lessening technology to help prevent neck injuries.

With all of its standard safety features, it’s easy to see why the Camry gets a 5-star safety rating! Stop by Haddad Toyota and test drive one of the safest cars on the road today.